Marketing Doug and Orva have developed a wide variety of exclusive and state of the art strategies to effectively market your property. Their marketing services and strategies are top notch and include multiple media markets. The following list of resources will be tailored to fit the customized marketing plan created for your home. World Wide Web Advertising on the Internet enables us to advertise your home 24 hours a day. It allows potential buyers to e-mail us directly, request appointments for showings, we can advertise open homes, and provides quick and easy access to all of our contact information. Once listed your home will appear on a number of fully searchable Web Sites: - Coldwell Banker belongs to 4 multiple listing services (MLS);
- La Jolla Real Estate Brokers Association
- San Diego Association of Realtors
- SoCal MLS for Orange County
- The MLS for Beverly Hills
- Our Personal Site: www.TheHarwoodGrp.com
- Coldwell Banker: www.coldwellbanker.com
- Realtor.com: www.realtor.com
- California Moves: www.californiamoves.com
- Google Base
- Yahoo! Real Estate
- Trulia
- You tube
Social Networking
- Twitter
- Facebook
- Word Press Blog
- Listingbook
- Linkedin
- Zillow
Magazine Websites:
Print Marketing
Newspapers
Your home may be placed in various newspapers as appropriate, this will ensure your home is being viewed by the largest population possible. Some of the newspapers we advertise in on a regular basis are:
o Including Coldwell Banker's " SDView" ( Distributed to 165,000)
o Ranks 2nd nationally for percent of adults reading the newspaper
o All ad placements appear on-line
- San Diego Union Tribune Home Buyers Guide
- North County Times
- Local City Newspapers
o Rancho Santa Fe Review
o Del Mar Village Voice
o Carmel Valley News
o Ranch & Coast
o San Diego Community Newspaper Group
o The Coast News Dream Homes Magazine
Dream Homes Magazine is a high end fashionable publication which places your home in the hands of prospective home buyers. In San Diego this magazine is with a total circulation of 60,000 in San Diego.
- 50,000 copies in fine hotels, upscale retail locations, real estate professionals, and vending machines in affluent communities
• 10,000 copies mailed to owners of homes valued at the top of the market in San Diego County. Luxury Home Magazine
A leader in the market for the presentation of luxury homes and the luxury lifestyle, this publication is an oversized Coffee Table Magazine featuring exceptional homes with an easy to read layout. This magazine utilizes the most effective methods of targeted deliver to the wealthiest and most affluent buyers and sellers of luxury real estate. The magazine is mailed directly to a list of finely targeted individuals, CEO's, business leaders, celebrities, professional athletes, high net-worth households, affluent and influential residents and also placed in luxury automobile dealers, private airports, country clubs, spas/salons, exclusive hotels, and premier restaurants.
- 60,000 plus readers each issue
o 15,000 plus magazines direct mailed
o 5,000 plus distributed to high-end venues, 3,000 plus distributed to top real estate offices, 2,000 plus direct mailed to SDBJ "The lists 2006" top CEO's and private business owners. San Diego Magazine
This Magazine is a city magazine that highlights the arts, dining, culture, economy, and people of this booming area. From the beaches to the revitalized Gaslamp Quarter, San Diego Magazine is your guide to the news, activities, and personalities of the city.
- Offers Full color or black & white ad placement
• Distribution: 250,000 luxury hotel guests every month San Diego Premier Properties & Lifestyles
A magazine outlining the finest in luxury real estate and decadent trends throughout San Diego County.
o 15,000 direct mailed
o Placement in fine hotels, upscale retail locations, real estate offices, and street vending machines in affluent communities. Other Exposure
- Brokers Caravan
- Open Homes
- Virtual Tour Filming
- "Just Listed" mailings
- Coldwell Banker display ads in area's most widely read publications
- Ads placed in other local Magazines, Newspapers, & Publications
- Personalized Prints and Events
- Personalized Property Website
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